VOLVO ‘UGLY BEAUTIFUL’
An advert for the Volvo C30. Ugly or beautiful?
This is 1 of 3 spots for the Volvo C30. Based on real quotes commenting on the car, we were asked to come up with concepts and direct the ads. This ad was based on the question ‘Is the car ugly or beautiful?’. Produced at Not to Scale.
Client
VolvoRole
Direction & compositing
