Vacuum Cloud & The Decision (AKA Noel Fielding & Sergio Pizzorno) from the Loose Tapestries, originally asked us to make a simple 10 second loop for social media, to promote their Christmas single ‘I Can’t Wait for Christmas’….but we ended up doing the whole song. We didn’t want to be precious about it, and we all wanted it to be lo-fi and just support the song visually….keeping it slightly underground. The use of bold typography helps emphasise both the comedy and the poetry in the lyrics, and although we turned it round in a couple of days, it manages to capture the joyful sinister nature of the Loose Tapestries. Happy Christmas!